Author(s) :   Sushil Kumar

Abstract : This study examines the impact of Digital Literacy on Saving Behavior of Banking Customers in four districts of Haryana, India, through a mixed-methods research approach. Drawing from a sample of 450 respondents, the research explores the impact of various psychological and financial variables on individuals' saving habits. The findings reveal significant insights into the role of awareness of positive financial attitudes, decision-making, digital financial services, practical knowledge, and awareness of financial risks in shaping saving behavior. The study contributes to a deeper understanding of financial behaviors in diverse socio-economic contexts and provides valuable implications for policymakers, financial institutions, and educators aiming to promote responsible saving habits and enhance financial literacy.

Keywords:Saving behavior, financial inclusion, financial literacy.

DOI : https://doi.org/10.61161/ijarcsms.v7i3.2

Pages : 137-140

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